I design intuitive digital products by transforming complex problems into clear, user-centered experiences—
I design intuitive digital products by transforming complex problems into clear, user-centered experiences—
leveraging product strategy, UX thinking, and AI-powered design tools to build scalable, impactful solutions.
Featured work
Trusted Recommendations
“Cindy brings clarity and structure to even the most ambiguous challenges. She has a talent for turning vague ideas into thoughtful, user-focused solutions, always grounded in the broader product context. What stands out is her openness and collaborative spirit—she shares feedback proactively, asks insightful questions, and fosters honest, constructive dialogue. Her ability to connect user needs, business goals, and technical realities makes her a strong cross-functional partner. Cindy brings calm, energy, and direction to every project. She’s a true pleasure to work with."
Product Manager
Chambers & Partners
"Cindy consistently stands out as one of the most thoughtful and talented lead product designers I’ve had the opportunity to work with. She brings clarity, rigour, and a user centered mindset that elevates every project she touches. Cindy has an exceptional ability to quickly identify core problems, guide others through potential ideas/solutions, and empower designers to move forward with confidence.
Cindy has given me invaluable guidance, helping me unblock challenges and continue growing in my craft. Her willingness to support others made a meaningful difference in my own career development. Cindy has deep respect across the team for her collaborative nature and her tenacity in challenging assumptions to drive the best possible outcomes. Cindy is a design leader who strengthens the work and the people around her."Product Designer
Chambers & Partners
“Cindy played a key role at Tractable, supporting multiple teams by coaching engineering and product leads to improve user experience. In a fast-paced start-up environment, she balanced various demands, delivering high-quality work like product enhancements, mock-ups, video production, workshops, and new product designs. Cindy also contributed to larger initiatives, organizing company-wide product vision workshops and mentoring others.”
Engineering Director
Tractable
“I had the pleasure of working with Cindy at Huddle on high-profile, impactful projects for the core platform. From breaking down problem spaces to research, UI design, and iterative user validation, Cindy was a valued asset to the Product team and a respected, experienced UX Practitioner. During our time working together, she led key projects that impacted our entire user base, demonstrating proficiency across UX Design disciplines and taking full ownership and accountability for her work.”
Head of UX
Huddle
“Cindy and I worked together at ekino London during my internship in 2019/2020, collaborating on various projects and pitches. She's an expert in her field, excelling in design execution and solving complex problems. Cindy is a great collaborator, always advocating for the user experience. She's also a supportive mentor, genuinely caring about her mentees and newcomers to the field. With her strong skills and dedication, I’m confident she’ll continue to excel as a designer.”
UX Designer
Ekino (Havas)
“Cindy is incredibly kind, caring, humble, and always willing to help by offering advice, tips, and feedback. Her mentorship has had a profound impact on my UX career, providing encouragement, motivation, and valuable knowledge that pushes me to grow and improve. Her expertise in design is unmatched, and everyone should have the chance to learn from her. On top of that, her sense of humor, warm personality, and positive attitude make our weekly calls something I truly look forward to.”
Product Designer
Mentorship Program
“Cindy brings clarity and structure to even the most ambiguous challenges. She has a talent for turning vague ideas into thoughtful, user-focused solutions, always grounded in the broader product context. What stands out is her openness and collaborative spirit—she shares feedback proactively, asks insightful questions, and fosters honest, constructive dialogue. Her ability to connect user needs, business goals, and technical realities makes her a strong cross-functional partner. Cindy brings calm, energy, and direction to every project. She’s a true pleasure to work with."
Product Manager
Chambers & Partners
"Cindy consistently stands out as one of the most thoughtful and talented lead product designers I’ve had the opportunity to work with. She brings clarity, rigour, and a user centered mindset that elevates every project she touches. Cindy has an exceptional ability to quickly identify core problems, guide others through potential ideas/solutions, and empower designers to move forward with confidence.
Cindy has given me invaluable guidance, helping me unblock challenges and continue growing in my craft. Her willingness to support others made a meaningful difference in my own career development. Cindy has deep respect across the team for her collaborative nature and her tenacity in challenging assumptions to drive the best possible outcomes. Cindy is a design leader who strengthens the work and the people around her."Product Designer
Chambers & Partners
“Cindy played a key role at Tractable, supporting multiple teams by coaching engineering and product leads to improve user experience. In a fast-paced start-up environment, she balanced various demands, delivering high-quality work like product enhancements, mock-ups, video production, workshops, and new product designs. Cindy also contributed to larger initiatives, organizing company-wide product vision workshops and mentoring others.”
Engineering Director
Tractable
“I had the pleasure of working with Cindy at Huddle on high-profile, impactful projects for the core platform. From breaking down problem spaces to research, UI design, and iterative user validation, Cindy was a valued asset to the Product team and a respected, experienced UX Practitioner. During our time working together, she led key projects that impacted our entire user base, demonstrating proficiency across UX Design disciplines and taking full ownership and accountability for her work.”
Head of UX
Huddle
“Cindy and I worked together at ekino London during my internship in 2019/2020, collaborating on various projects and pitches. She's an expert in her field, excelling in design execution and solving complex problems. Cindy is a great collaborator, always advocating for the user experience. She's also a supportive mentor, genuinely caring about her mentees and newcomers to the field. With her strong skills and dedication, I’m confident she’ll continue to excel as a designer.”
UX Designer
Ekino (Havas)
“Cindy is incredibly kind, caring, humble, and always willing to help by offering advice, tips, and feedback. Her mentorship has had a profound impact on my UX career, providing encouragement, motivation, and valuable knowledge that pushes me to grow and improve. Her expertise in design is unmatched, and everyone should have the chance to learn from her. On top of that, her sense of humor, warm personality, and positive attitude make our weekly calls something I truly look forward to.”
Product Designer
Mentorship Program



